The 3rd Annual HBCU Honors Presented by BET continued its ascent as one of the network’s most culturally resonant specials, delivering strong year-over-year growth among young-adult viewers while generating significant digital, social, and earned-media visibility. Airing Thanksgiving weekend and hosted by Emmy-nominated actress and Fisk University alumna Kym Whitley, the one-hour telecast reached nearly 800,000 viewers across BET and BET Her during premiere week. HBCU Honors delivered double- and triple-digit percentage increases year over year among key young-adult demos, including M18–34, W18–24, and P18–34*—underscoring its growing relevance with next-generation audiences. The 2025 campaign generated an estimated 8.4 million digital impressions
The post The 3rd Annual HBCU Honors Delivers Breakout Ratings Underscoring Its Momentum as a Leading Cultural Event on BET appeared first on HBCU News.
