American Eagle Responds to Backlash Over Sydney Sweeney Campaign: “It Was Always About the Jeans”

American Eagle has responded after its latest denim campaign with actress Sydney Sweeney was greeted with an online backlash. The brand issued a statement on August 1 following backlash that the campaign slogan “Sydney Sweeney Has Great Jeans” was a tone-deaf and offensive pun, one which some said was advocating for eugenics. The ad, which […]

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