Nonprofit connecting first-generation college students to strong first jobs expands to HBCUs in the Carolinas

By Analisa Sorrells Archer As college students prepare to graduate, they face the pivotal but often daunting task of securing their first job and unlocking long-term economic mobility. Yet the economic benefits of earning a four-year degree are not distributed equally. According to an analysis from the Pew Research Center, first-generation college students, on average, earn lower incomes and have less wealth than their peers with college-educated parents — making the transition from college to career even more crucial for first-generation students. Enter Basta, a nonprofit organization founded in 2016 that aims to “close the employment gap for first-generation students” by providing

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