Historically Black Colleges and Universities (HBCUs) continue to lead the nation in cultivating deep community, belonging, and opportunity. Today, Raftr and Ed Advancement shared early findings from their three-year collaboration supporting a cohort of HBCUs with admitted student engagement. Partner institutions saw a 2-3x higher enrollment yield from admitted students who engaged on Raftr compared to those who did not. This underscores the impact of early connection and community building during the enrollment decision process: The partnership accelerates digital capacity, strengthens community-building efforts, and supports students and families in feeling connected and confident as they navigate enrollment decisions. Recent research from RAND found that a significant
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